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Professional Web Site Copy Writing Makes a Difference
In November, 2006 we took on the project of editing the copy of Seminars For Success, a Nova Scotia company in the business of delivering communications workshops and seminars. They had been online for about a year but with very little traffic to their web site. Their aim was to attract targeted online traffic within Nova Scotia. Our initial analysis confirmed that their site was not showing up within the first 50 pages of any of the major search engines. Not even for the key phrase, “team building seminars Nova Scotia.” We recommended a completely new design and we created fresh copy for their entire website.
Click on the image below left to view their rankings as of November 9, 2007. Enlarge the image on the right to view the same report, only about five months later, showing improved search engine rankings.
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